Sophia Webster Rebranded
Sophia Webster Rebranded
In term 4, students were to choose a fashion venture, identify issues within branding and communication, and creatively and strategically offer solutions by suggesting short- and long-term recommendations for change proposing original and innovative recommendations while considering ethical implications. A 2500-word report supporting the presentation's content with in-depth analysis, data, strategic approach, recommendations, and a style guide.
All aspects of the rebranding were created through Indesign and Illustrator.
